The Bailey Blog

Duct tape. It’s sticky, heavy-duty and it’s most recent characteristic, FASHIONABLE!

I was recently sifting through my Google alerts that help me track client activity and found an article “Avon Duct Tape Festival offers sticky fun” touting Henkel, one of our clients, for their unique scholarship contest “Stuck at Prom.” The program was created to encourage high school students to be creative and have a chance to win college scholarships.

After reading through the story and chuckling, I was intrigued and decided to check out the Web site to see some of these outfits. All I could imagine as I typed in the URL is how creative can these people really be with a roll, or in some cases multiple rolls, of grey duct tape?

To my surprise I didn’t just see dull grey suits and dresses; rather I stared in amazement at my computer screen and reached for my sunglasses to avert the eclectic array of colors I was met with. The Henkel Duck® brand duct tape used in this competition illuminated my computer screen with 20 patterns and colors and created a new high school fad that is actually quite fashionable.

As my curiosity and interest grew, I decided to take a gander at the Previous Playas page on the site. To my delight I saw some amazing creations. I clicked through a couple of the pages and was absolutely amazed to see detail that some were able to perform, check it out yourself! I mean come on, boutonnières, corsages and even Brett Favre…

Looking through the photos I couldn’t help but think of the penguin-esque tuxedo that I recently donned on my wedding day and said “I saw this just a little too late.” So, I did what any sensible newlywed would do, I shot an email to my wife to see if she would have been interested in creating something similar for the wedding.

I proposed the cost saving ideas, uniqueness and other redeeming qualities of using the most useful creations in this world. And to the surprise of many husbands out there, the ideas were shot down one-by-one.

Despite my unsuccessful attempts to make my wedding unique, this program adopted by Henkel eight years ago is excellent, and I’m sure if I would have seen this back in high school I would have been able to dupe one of my friends into creating a duct tape suit and wearing it to the prom!

Photo by Jason Eppink